Sunday 16 December 2012

Caterpillar

The history of Caterpillar started with it’s founding in 1925. After WWI, its first European base, the Caterpillar Tractor Co. Ltd, was set up in Great Britain. This was the first of a long series of expansion in Europe and abroad to help manage foreign exchange shortages, tariffs, import controls and better serve customers around the world. In 1931, the company created a separate engine sales group to market diesel engines to other equipment manufacturers. This group was replaced in 1953 with a separate sales an marketing division to better serve the needs of a broad range of engine customers. Engine sales now account for approximately one-third of the company's total sales and revenue. In 1963 the United States company signed a joint venture with the Japanese Mitsubishi Heavy Industries Ltd. Caterpillar has managed to develop engines designed specifically for various applications, achieving considerable international success and widening its commercial horizons. Since 1985, the Caterpillar range of products has been widely diversified to meet the needs of a great variety of clients. Caterpillar has become one of the most impressive industrial giants on the international engine panorama. Working on different fronts, Caterpil



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